First off, a personal brand isn’t just a logo, font, colour palette or your useless “vision board." Your personal brand is what you show (and tell) your audience about who you are and how your audience perceives you.
Consumer behaviours change, then change again. Companies switch up the game and, with it, shift the entire landscape of marketing. There’s always a different strategy to take, a local SEO algorithm update to adapt to, new web design trends to adopt, and new channels to explore.
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The COVID-19 Pandemic has changed the business landscape forever. In this period of uncertainty, it’s time to look towards Christmas for business recovery. Why? Christmas represents the spirit of giving and community.
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Social branding has become the touchstone of digital marketing. Social branding helps businesses increase brand awareness, connect with relevant communities, and establish their place within consumers' lives, through regular, ongoing contact.
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By Kushva Sekaran Are web design trends what we thought they would be? Just like businesses, websites and web design evolve. Your website from 5 or 10 years ago has a new set of eyes on it today. An evolution is obviously necessary to cater to shifting audiences. So, today web design might look something...
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