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‍with that coffee.

First off, a personal brand isn’t just a logo, font, colour palette or your useless “vision board." Your personal brand is what you show (and tell) your audience about who you are and how your audience perceives you.

delivery services and remote work strategies have suddenly become a mandated feature of the modern world.

But how do you build lasting relationships with your customers on social, when they’re scrolling through thousands of posts per day? Read on to find out. 

Consumer behaviours change, then change again. Companies switch up the game and, with it, shift the entire landscape of marketing. There’s always a different strategy to take, a local SEO algorithm update to adapt to, new web design trends to adopt, and new channels to explore.

In email marketing, your most important goal is to deliver an email that inspires people to take action. The first action, of course, is to open the email and read what’s inside.

If you want your business to thrive, your audience needs to know that it exists. And that is only possible through continuous marketing. Every other micro-business and startup sees marketing only as a matter of survival, not a thing to do regularly. Eventually, their business will disappear because they don’t invest in it.